Product Overview:

The Stussy Dice Hoodie is a heavyweight pigment-dyed fleece hoodie designed for casual streetwear with an oversized or relaxed fit. It features unique dyeing methods producing a one-of-a-kind color and a bold dice motif design reflecting Stussy’s signature style. The hoodie is unisex and serves as a versatile, stylish layering piece that combines comfort with urban fashion appeal.

Material & Build Quality:

Made from 100% heavyweight cotton fleece, typically around 450-480gsm, chosen for durability, warmth, and softness. The fabric is pigment dyed, which creates a vintage, washed look with slight color variations unique to each piece. Water-based screen printing provides a soft hand feel to the printed dice graphics. The heavyweight cotton also offers comfort and longevity.

Dimensions & Weight:

Being a heavyweight cotton fleece hoodie, the weight is generally around 450-480gsm. It features an oversized or relaxed fit, meaning the hoodie has a roomy silhouette designed for layering. Sizes range typically from medium to XXL, with sleeve lengths standard for long sleeves in hoodies.

Design & Style:

Key elements include pigment-dyed fabric giving a retro faded effect, ribbed cuffs and hem for a snug fit, a round woven drawcord for the hood, and a kangaroo pouch pocket.The dice graphic sits prominently on the shirt, screen printed with water-based ink that creates a soft texture. Muted, vintage-style pigment dyes in black, grape, blush, and charcoal grey enhance the design and complement urban streetwear aesthetics.

Features & Benefits:

Features include the oversized relaxed fit for comfort, heavyweight cotton for warmth, pigment dyeing for unique color each time, unisex design, and durable rib-knit cuffs and waistband. The kangaroo pouch pocket provides utility, and the water-based print ensures softness without cracking. The hoodie provides both style and comfort for everyday and streetwear fashion purposes.

Usage Scenarios:

Ideal for casual everyday wear, layering in cooler weather, streetwear and skate culture outfits, and even casual social events and travel. It can be paired with joggers, jeans, or layered under jackets. Its unique dyeing and graphics make it a statement piece in urban and casual fashion settings.

Target Buyer Profile:

Marketed to streetwear enthusiasts, urban fashion followers, and people who value quality and aesthetic in casual hoodies. Typically aged from teens to mid-30s, both male and female, who appreciate the heritage of streetwear brands and unique garment dyeing techniques.

Care & Maintenance:

Recommended to wash inside out in cold water on gentle cycle to protect pigment dye and prints, use mild detergent, avoid fabric softeners to maintain fabric integrity, and air dry or tumble dry low to preserve shape and softness. Washing only after several wears helps maintain vibrancy.

Competitor Insights:

Competing streetwear hoodies tend to emphasize unique dye techniques, soft prints, and heavyweight fabrics. Brands like Supreme, Palace, and Off-White similarly value cotton quality and graphic uniqueness. Durability, soft-hand prints, and exclusive designs are key differentiators.

Keywords & SEO Angles:

Key phrases for online selling include “Stussy Dice Hoodie,” “pigment dyed hoodie,” “oversized streetwear hoodie,” “heavyweight cotton fleece hoodie,” “unisex urban hoodie,” “vintage look hoodie,” “Stussy hoodie with dice print,” and “comfortable streetwear sweatshirt”.